So you’ve just contacted a strategic alliance.
You sent out a magnificent letter; or email; or just had a meeting.
What’s the next logical step?
Why it’s to get on with the job, right?
But that’s not the way a relationship works.
You may want to romp around with an alliance right after your first point of contact.
But that romping [...]

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So you’re all focused on customers. Customers bring in the bread, the butter. And yes, sometimes the jam. But if you focused on competition for an itty-bitty while, you’d find that you could have a lot more jam.
Doesn’t make sense?
Well here’s how it works. Let’s say [...]

So maybe you don’t have a massive to-do list. And maybe you do.
What you most certainly don’t have is time set aside for chaos.
So what’s ‘time for chaos?’
Every single day as we are ‘getting things done’, we almost always run into downtime. This includes us having to put out an emergency, or just getting tired, [...]

There’s this story of Calvin and Hobbes.
And how Calvin is drawing up his list for Santa Claus.
At which point, Calvin turns to Hobbes and says: What would you like for Christmas?
And Hobbes says: I’d like a tuna sandwich.
Of course, Calvin freaks out.
Because he’s got a list a mile long. A list that seems to have [...]

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It doesn’t matter which website or blog you go to—most of them make one fundamental mistake. And it’s a mistake that can be easily avoided, if only you did one tiny little thing.
That tiny little thing is placing the ‘subscribe’ button in the right place. And [...]